Case Studies
Work that speaks for itself.
The problem.
Plus Event Rentals is a Charleston-based event production company offering premium AV, lighting, and staging equipment for events. When they came to Nevi Digital, their Shopify site had broken URL structure across every collection, no Google Business Profile, no schema markup, and no analytics tracking. They were invisible to search — and had no way to measure it.
What we did.
- 01Audited and fixed all Shopify collection URL slugs — navigation links were pointing to completely wrong collections
- 02Installed GTM, GA4, and Google Search Console — built full tracking stack from scratch
- 03Built and optimized their Google Business Profile — verified, categorized, and populated with photos and service descriptions
- 04Implemented LocalBusiness schema markup — structured data for address, hours, services, and contact
- 05Wrote GEO-optimized copy across all key pages — optimized for AI search answers, not just keywords
- 06Delivered a full technical + GEO audit using Nevi's proprietary audit tooling
Results.
0 → 1
Google Business Profile built from scratch and verified
100%
Collection URL structure corrected across entire site
Full stack
GTM + GA4 + GSC tracking implemented
Live
LocalBusiness schema deployed across all key pages
Audit scores.
Nevi audit — pluseventrentals.com — post-engagement
Technical SEO88
GEO Readiness76
AEO Structure71
Local Presence82
Content Quality68
Client testimonial coming soon.
Your business could be next.